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ABOUT SAMI

     Sami Fong is a singer/songwriter, producer, and audio engineer based in California. She has been performing since the age of 10, where she began teaching herself guitar through YouTube. Within the first year of learning guitar, she was introduced to blues and classic rock by her cousin. This inspired her to keep performing and playing guitar. In 2012, she became more passionate about songwriting after listening to artists such as Ed Sheeran, Sara Bareilles, Taylor Swift, and Ryan Tedder. She began to write her own songs, which led to her interest in studio production when recording her debut single, "Planes in the Sky," in 2016. Since then, Sami has produced new originals and cover songs. Her debut EP, Sami Fong, featuring "Chapters" and "Runaway." was released In November of 2019. In January of 2021, Sami released a new single, "Perfect," where she created her own rendition of Ed Sheeran's song. On October 28, 2022, Sami released her debut album, Songs I Wish I Wrote.

         As a music business professional, Sami specializes in publishing administration, digital marketing, and studio production. She is a graduate from the University of the Pacific's Conservatory of Music, where she earned a Bachelor of Music degree in Music Management/Business and minor in Jazz Studies - Guitar. Sami is currently a Rights Administration Coordinator at Seeker Music Group, whose catalog of songs includes hits from artists such as Beyoncé, Drake, Miley Cyrus, Carrie Underwood, One Direction, Kelly Clarkson, and many others. Her experiences at Sugo Music Group, Unlimited Sounds Publishing & Distribution LLC, and AMMO Artist Management established a strong foundation for her rights management and publishing skills.

     Working and developing relations with clients inspired her to create her own business, SFM Consulting, in 2020, which is a multi-media marketing company that integrates digital strategies and campaigns for various artists, creators, and lifestyle brands. Guided by Sami's vision, SFM Consulting specializes in the music, entertainment, and lifestyle space to deliver innovative ideas and engage with global audiences. Sami has also worked with companies such as Indie Band Guru as a Digital Marketing Manager and Unlimited Sounds as a Digital Marketing Specialist to help rebrand and strategize their content, and run social media ads for their clients.
    As a recording studio engineer and producer, she has worked on various projects from recording classical string quartets, jazz quintets, and acapella to rock bands and singer-songwriters at the Owen Studio. Sami has worked on Issadora Ava's No One Belongs Here More Than You - EP, where she produced, mixed, and co-engineered all of the tracks. The EP was featured in Music Connection magazine and acknowledged by Grammy-recognized songwriter and producer, Cliff Goldmacher. In addition, Sami's projects with the Conservatory of Music via SFM Consulting include being the sound editor/mixer and video editor for UOP's alma mater song, "Pacific Hail" (shown at the University of the Pacific's 2020 Commencement) and video for President Emeritus, Don DeRosa (in collaboration with Pacific Alumni Association) at the Leading Voices Series. Her latest project was shown at the 2021 University of the Pacific Commencement. Sami has also worked on an acapella project with the Pacific Stocktones, where she produced, mixed, and co-engineered their single, "I Need Your Love."

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